Business travelers want more than just a place to stay – they need spaces that support work, comfort, and convenience. Here’s what they prioritize in short-term rentals:
- Reliable Wi-Fi: Fast, dependable internet for video calls and work tasks.
- Workspaces: Dedicated areas with desks, ergonomic chairs, and proper lighting.
- Comfortable Sleep: High-quality mattresses, plush bedding, and blackout curtains.
- Kitchen Facilities: Fully equipped kitchens for flexibility during busy schedules.
- Laundry Options: In-unit or shared laundry amenities for extended stays.
- Location: Close to business hubs, airports, and public transit for easy access.
- Smart Tech: Keyless entry, smart thermostats, and plenty of charging stations.
- Sustainability: Eco-friendly features like LED lighting and energy-efficient appliances.
With business travel growing annually by 12.7%, short-term rentals that meet these needs can stand out in competitive markets like North Carolina’s Triangle area.
The Most Valuable Amenities for Airbnb Business Focused
Key Amenities Business Travelers Want
Business travelers have specific needs that go well beyond what leisure guests typically prioritize. Their focus is on productivity, comfort, and convenience – three factors that can make or break their experience. For property owners aiming to attract this audience, understanding these priorities is key to capturing a share of the lucrative business travel market.
A recent study by Booking.com, analyzing data from 2019 to 2023, revealed some interesting shifts: the average duration of business trips increased by 4.76%, and apartment bookings rose by 3.1%. These trends suggest that many business travelers are moving away from traditional hotels, opting instead for short-term rentals that provide more space and home-like amenities. These features not only boost productivity but also improve the overall travel experience.
Dedicated Work Areas
A functional workspace is essential for business travelers. They need areas equipped with full-sized desks, ergonomic chairs, proper lighting, and quiet zones away from distractions.
At the top of the list is reliable high-speed internet. Slow or inconsistent Wi-Fi can disrupt meetings, delay deadlines, and add unnecessary stress. Providing internet speeds capable of handling video calls, large file uploads, and multiple devices is a must.
Smart technology can also enhance the work experience. Features like keyless entry, smart thermostats, and conveniently placed charging stations add efficiency and ease. Including a small printer and scanner in the workspace can make a big difference for professionals who need to handle physical documents.
While workspaces are crucial, business travelers also value comfort and practical amenities for their daily routines.
Comfort and Daily Needs
A good night’s sleep is non-negotiable. Comfortable furnishings, high-quality mattresses, plush bedding, and blackout curtains help guests recharge for demanding schedules. According to an Airbnb survey, 97% of American travelers said that amenities significantly impact their travel experience.
The kitchen is another vital area. A well-stocked kitchen with appliances like a coffee maker, toaster, microwave, and basic cookware offers flexibility for early morning calls or late-night work sessions. Adding thoughtful extras like premium coffee, tea, and condiments creates a welcoming touch.
Bathrooms also play a key role. High-quality towels and upscale toiletries show attention to detail and professionalism – qualities business travelers appreciate.
For extended stays, laundry facilities become essential. Whether it’s an in-unit washer and dryer or access to shared facilities, this amenity allows guests to pack light and maintain their professional appearance during longer trips.
Extended Stay Requirements
The extended-stay segment is growing rapidly, with projections indicating a 9.4% annualized growth rate through 2030. This growth highlights the increasing demand for accommodations that feel more like temporary homes than just overnight lodging.
For longer stays, additional amenities become important. Storage is a top priority. Ample closet space, dresser drawers, and luggage storage help guests stay organized, especially when they’re traveling with multiple outfits, work materials, and equipment.
Flexible booking options are another big draw. Business travel often comes with last-minute changes – projects get extended, meetings are rescheduled, and plans shift. Offering weekly rates and simplified expense reporting appeals to both travelers and their employers.
Location also matters for extended stays. Proximity to grocery stores, gyms, and dry cleaning services helps business travelers maintain their routines. Providing guides to local dining options, delivery services, and other essentials shows an understanding of their needs.
Location Factors for Business Travelers
When it comes to business travel, location isn’t just a preference – it’s a priority. While amenities like Wi-Fi and comfortable furnishings matter, being close to work sites and transportation hubs often takes the lead in choosing accommodations. In the Triangle area, a thriving business environment shapes these location needs, offering key insights for property owners.
The numbers tell the story. In 2023, Wake County saw a record-breaking $3.3 billion in visitor spending, an 11.4% increase from the previous year. Hotel tax collections also reached new heights at $38.1 million, up 15.6%. Short-term rentals followed suit, with occupancy rates climbing to 55% and revenue per listing growing by 7%, averaging $96.08 per night. These trends underline the importance of location – both in terms of proximity and accessibility – for meeting the needs of business travelers.
Distance to Business Centers
Research Triangle Park (RTP) is the heartbeat of business travel in the region. Properties close to RTP, as well as those in downtown Raleigh and Durham’s business hubs, consistently draw higher corporate bookings. One consultant shared:
I needed a comfortable space with reliable internet and easy access to my client’s office – and Norton delivered.
Access to major highways is another critical factor, ensuring smooth commutes to key business areas. Additionally, with the region’s tech industry booming, demand for convenient accommodations continues to rise. Proximity to Raleigh-Durham International Airport is equally crucial, as many business travelers prioritize quick and hassle-free airport connections.
Transportation and Walkability
Beyond proximity to business centers, walkable neighborhoods are becoming a top priority for business travelers. These areas offer the dual benefit of reducing reliance on rental cars or rideshares while providing easy access to restaurants, coffee shops, and meeting venues. Properties located in downtown, pedestrian-friendly zones often see higher demand. Over the past decade, commercial property values in central business districts have jumped 125%, compared to just 20% in more car-dependent areas.
Bob Geolas, President & CEO of the Research Triangle Foundation of NC, emphasizes the importance of transit infrastructure:
Today’s top employers seek locations with robust public transportation, critical to maintaining a competitive edge.
If the region’s long-term transportation plan is fully realized by 2035, public transit improvements could save businesses and residents more than $555 million in transportation costs. This makes properties near transit lines increasingly appealing to business travelers.
Walkable areas also directly benefit guests by enhancing convenience. A 10-point boost in Walk Score can increase commercial property values by 5–8%. Pedestrian-friendly environments often drive higher retail sales, and properties near major hospitals attract professionals like healthcare consultants, who frequently need extended-stay accommodations close to their work sites.
Technology Features Business Travelers Expect
In addition to comfort and productivity-focused amenities, modern tech features have become a game-changer for short-term rentals, especially for business travelers. In the Triangle, 90% of business travelers prioritize fast, reliable Wi‑Fi, with 79% specifically seeking listings that provide verified speed tests. While connectivity is non-negotiable, smart technology is now redefining how business travelers experience their stays.
Smart Home Technology
For business travelers, convenience is key, and smart home technology delivers just that. Keyless entry systems rank high on the list, with 70% of guests preferring smart locks over traditional keys. Additionally, 61% of renters are more likely to book a property equipped with digital entry systems. Beyond that, features like voice assistants, smart thermostats, and automated lighting add an extra layer of ease and efficiency, making stays smoother and more enjoyable.
Power and Internet Access
Strong connectivity is a must, with properties needing wide Wi‑Fi coverage throughout the space. Beyond that, having plenty of accessible charging ports and a dedicated workspace with good lighting, comfortable seating, and basic office supplies can make a significant difference.
Mobile app integration is another feature gaining traction. A whopping 90% of guests prefer accommodations with a mobile app for managing check-ins and other aspects of their stay. Almost half of travelers see mobile check-in as a necessity. Glen Kaiser from Kaiser Vacation Rentals highlights its importance:
Guests don’t have to deal with a wait or traffic. Remote check-in takes the anxiety away from check-in. They can focus on arriving at the property and not have to deal with anything else.
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Environmental and Health Preferences
Sustainability and wellness now play a major role in shaping business travelers’ decisions, complementing the work-focused amenities discussed earlier. Many travelers are looking for accommodations that not only support their well-being but also align with corporate sustainability goals. A growing sense of urgency is evident, with 74% of travelers believing it’s critical to make more sustainable choices to help protect the planet – up from 66% in 2022. In the U.S., 78% of travelers are even willing to pay extra for eco-friendly accommodations, and 41% actively choose properties designed to reduce their environmental impact. For property owners, sustainable features can drive results, with eco-friendly listings seeing an average 9% boost in bookings.
Green Features
Corporate travel departments are increasingly aligning their policies with Environmental, Social, and Governance (ESG) objectives. Adam Braun, cofounder and CEO of Clarasight, explained:
Sustainability is becoming a decision-making factor for finance teams, procurement leaders, and ESG officers alike.
Simple upgrades can make a big difference. For instance, LED bulbs consume 75% less energy and last 25 times longer than traditional incandescent bulbs, significantly cutting costs. ENERGY STAR-certified appliances can help property owners save between 20% and 50% on energy bills. Water-efficient fixtures, which reduce usage by at least 20%, are another appealing option for eco-conscious travelers. Adding practical features like recycling bins, refillable soap dispensers, and reusable water bottles can further enhance a property’s green appeal.
For those ready to invest in bigger upgrades, smart energy-saving devices and solar panels are worth considering. Solar panel installations typically cost around $16,000, though prices can range from $3,500 to $35,000 depending on the system. Environmental advocate Bob Garner highlights the growing demand for sustainable options:
Property managers and hosts should be getting into this market because it’s a growing market. And if you’re not doing eco stuff, you’re not going to attract those eco-travelers who are now starting to think how they can travel more sustainably.
While sustainability is a key focus, health-oriented amenities are also becoming a major draw.
Health and Comfort Features
Cleanliness and strict hygiene protocols remain top priorities for attracting guests. Concerns about air quality have also led many short-term rental properties to include air purifiers and water filtration systems, which promote healthier indoor environments. Using low-VOC materials and incorporating natural design elements can further improve air quality, while organic bedding and non-toxic cleaning products enhance overall guest comfort and well-being.
This wellness-focused approach reflects a broader trend: travelers are expecting more from their stays. They want properties that combine unique, memorable experiences with the reliability and service typically associated with hotels. Rentals that successfully blend health-focused amenities with professional-grade workspaces are perfectly positioned to attract this growing and lucrative market.
For those looking to validate their sustainability efforts, certifications from programs like LEED, Green Key, and EarthCheck provide an added layer of credibility.
How NC Host Pro Serves Business Travelers
The Triangle area is a hotspot for business activity, making it a prime location for property owners looking to cater to corporate travelers. Thanks to Raleigh’s proximity to major academic institutions and business hubs, the city attracts a steady stream of professionals visiting for work purposes. But meeting the expectations of business travelers isn’t as simple as offering a place to stay – it requires professional management that delivers a seamless, hotel-like experience.
Full-Service Property Management
Business travelers expect efficiency and reliability, and that’s where NC Host Pro steps in. They provide 24/7 guest communication and handle booking management from start to finish, ensuring a smooth experience for both guests and property owners.
Their services include managing booking calendars to maximize availability, accommodating both last-minute trips and planned stays. By coordinating cleaning schedules and addressing maintenance needs promptly, NC Host Pro ensures properties are always in top condition. Amenities like Wi-Fi, air conditioning, and parking – essentials for business travelers – are prioritized to enhance the appeal of Raleigh-based listings.
Additionally, NC Host Pro takes care of local regulatory requirements, such as permits and taxes, while ensuring compliance with ordinances related to parking, noise, and safety. This attention to detail helps property owners avoid legal headaches while maintaining high operational standards.
Advanced smart technology and comprehensive insurance coverage add an extra layer of security and convenience, creating a stress-free experience for both guests and owners. Once operations are running smoothly, NC Host Pro employs strategic pricing techniques to further boost property performance.
Pricing Strategy for the Business Market
Attracting business travelers often comes down to having the right pricing strategy. NC Host Pro uses dynamic pricing tools to adjust rates in real time based on market demand, seasonality, and local events. By leveraging platforms like PriceLabs, they can capture last-minute bookings and take advantage of the premium rates often associated with corporate travel. For example, a 10% increase in occupancy can significantly raise annual revenue.
Their approach also involves monitoring local trends, such as conference schedules and travel patterns in key industries like technology, healthcare, and finance. This ensures properties remain competitive and appealing to professionals visiting the area. By offering additional amenities and tailored services, NC Host Pro transforms properties into more than just places to stay – they become solutions designed specifically for business needs.
To keep things simple and predictable for property owners, NC Host Pro operates on a fixed monthly fee model. This structure not only ensures consistent service but also aligns their goals with those of the property owners. The result? Higher occupancy rates, increased revenue, and a standard of service that keeps business travelers coming back.
Conclusion: Attracting Business Travelers to Your Rental
The Triangle area’s booming business scene presents a great opportunity for property owners to tap into the corporate travel market. To cater to business travelers, your rental needs to check a few key boxes: reliable internet, functional workspaces, and prime locations close to business hubs.
How you position your property matters. Crafting clear, focused descriptions that highlight practical amenities can make all the difference in capturing the attention of business travelers. Features like sustainable upgrades and smart technologies – think keyless entry systems – can further boost convenience and appeal.
Managing a rental that meets these high expectations isn’t easy, but professional co-hosting can make it seamless. A local service like NC Host Pro (https://nchostpro.com) can help you elevate your property, ensuring it’s tailored to the needs of business travelers while maximizing your earning potential.
FAQs
What features make short-term rentals a top choice for business travelers?
Short-term rentals bring a host of perks that make them a go-to choice for business travelers. One major draw is the home-like amenities they offer – think full kitchens for cooking your own meals, separate living areas to unwind, and laundry facilities to keep things fresh. These extras can make a work trip feel a lot less like, well, work.
Another big win? Many rentals come equipped with dedicated workspaces. With desks and reliable high-speed internet, they’re perfect for remote work or tackling tasks after a long day of meetings.
The flexibility these rentals provide is another reason they stand out. Features like self-check-in and customizable stays mean travelers can adapt their accommodations to fit their schedules. Plus, being located in quieter residential neighborhoods often adds a touch of calm and a chance to enjoy a more local vibe.
For those on extended trips, short-term rentals can also be a cost-effective option. They often offer better rates for longer stays without skimping on comfort, making them a smart choice for balancing budget and convenience.
What sustainable features can short-term rental owners include to attract business travelers?
Business travelers are showing a growing preference for accommodations that emphasize sustainability and eco-conscious practices. To cater to this demand, property owners can take practical steps like installing energy-efficient appliances, smart thermostats, and LED lighting to cut down on energy consumption. Providing reusable items – such as water bottles and shopping bags – and ensuring access to filtered water are simple yet impactful ways to reduce waste.
Showcasing these green initiatives in your property listing can make it stand out to environmentally aware travelers. A visible commitment to sustainability not only draws more business travelers but also strengthens your property’s reputation and can lead to higher guest satisfaction.
Why is location so important for business travelers when booking a short-term rental, and what should they keep in mind?
Why Location Matters for Business Travelers
For business travelers, where they stay can make or break their trip. The right location means more than just convenience – it impacts productivity and comfort too. That’s why many prioritize short-term rentals near meeting venues, airports, or business districts. Cutting down on travel time not only reduces stress but also leaves more room to focus on work.
When choosing a rental, it’s smart to think about a few essentials: Is it close to reliable transportation? Are there nearby amenities like grocery stores or gyms? And most importantly, is the area safe and quiet? These factors can make all the difference, ensuring a hassle-free stay where work and rest go hand in hand.